He is the first person to cause the shift of Telugu film industry to Hyderabad, Andhra Pradesh from Chennai, Tamilnadu in an attempt to bring the native language to the heart of the Telugu community. Soon after moving to Hyderabad, Nageswara Rao founded his own production house, Annapoorna Studios located in Banjara Hills.
He is noted for his class roles in the mid 1960’s. His younger son Nagarjuna is also an actor in Telugu. Even at the age of 83, Dr Akkineni Nageswara Rao still acts. He is specifically remembered in Andhra Pradesh for his biographical roles like Dr.Chakravarthy, Devadasu, Vipranarayana, Chakradhari, Tukaram, Kalidasu, Jayadeva, Tenali Ramakrishna, and Kshethrayya. Moreover he is popular as hero of many popular fiction novels which were made into films such as Doctor Chakravarthi, Prema Nagar, Secretary etc.